I once wrote a blog post entitled Less is more. It did fairly well on Hacker News, and two people commented in situ. I was pretty excited. (The comments weren't able to be migrated here.)
Years later, I read the following article from the Washington Post, which dovetails nicely with it. I recommend giving it a read:
Every so often, I'm reminded that the web is almost unusable without an ad blocker. I'm amazed anyone can tolerate it for more than 10 seconds.
Use an ad blocker.
I recommend AdGuard because it's thoughtfully designed. It has the user interface I've always wanted from an ad blocker, where the user can select broad categories of ads and annoyances to block or pick and choose from more specific filters, which are hidden by default. uBlock Origin is more popular with technologists, but I find its settings UI to be overwhelming.
I genuinely believe in supporting publishers, but not through modern advertising. If a website you like offers an ad-free experience for some price, consider paying for it. Otherwise, I think you're more than justified in using an ad blocker to protect yourself from the sludge being thrown at you. Doing so is arguably an ethical obligation. Online advertising has completely run amok, harming our privacy, our digital security, and our sanity. The attention economy it fuels has tremendously harmful downstream consequences—addiction, misinformation, political extremism—that threaten society at large.
Cross-platform messaging is a mess. That is, sending a message from an iPhone to an Android phone, or vice versa, still doesn't work right. Want to create a group chat or respond to messages on your computer? Good luck.
One solution would be for everyone to buy Apple products. That's not realistic, and it only rewards bad behavior; Apple's “our way or the highway” attitude is the reason this is so bad in the first place.
Another solution? Use Signal. Seriously. Just use Signal. Get everyone you know on Signal and never look back. It's time to text like it's 2023.